Socony Mobil

Socony Mobil's low red-roofed pavilion was devoted to a game. On the large map of the United States the route was marked of the most recent Mobil Economy Run, a grueling cross-country test in which experts tried to obtain the most efficient gasoline consumption. Contestants seated at automobile controls :drove" that route in an attempt to hold down fuel consumption.

Copyright © Jeffrey Stanton 1997
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